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Madison’s Headquarters for Powersports Excellence

Nov. 10 2025 Announcements By Team Engelhart

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Engelhart Motorsports: Madison’s Headquarters for Powersports Excellence

For more than five decades, Engelhart Motorsports has defined what it means to be a premier powersports dealership in Wisconsin. Based in Madison, Engelhart serves riders across the Midwest with a full lineup of new and pre-owned vehicles, expert service, trusted financing, and one of the largest selections of parts and accessories in the region.

From motorcycles to snowmobiles, Engelhart is where adventure begins.

A Legacy Built on Performance

Founded over 50 years ago, Engelhart Motorsports grew from a small local dealership into Madison’s most recognized powersports hub. Their reputation for service, selection, and customer loyalty has made them a go-to destination for outdoor enthusiasts who live to ride — on the road, the trail, or the snow.

As the dealership expanded, so did its lineup. Today, Engelhart represents industry-leading brands including:

  • Can-Am®

  • Polaris®

  • Honda®

  • Indian Motorcycle®

  • Yamaha®

  • Ski-Doo®

  • Lynx®

  • CFMOTO®

  • Kayo®

This comprehensive mix ensures that every rider — from first-time buyers to lifelong pros — can find the perfect machine for their next adventure.

Showroom & Selection

Located at 1589 Greenway Cross, Madison, WI 53713, the Engelhart showroom features hundreds of new and pre-owned vehicles ready for purchase. Their inventory spans:

  • Motorcycles (sport, touring, and cruiser)

  • ATVs & UTVs for recreation and utility

  • Snowmobiles for Wisconsin winters

  • Personal Watercraft and Trailers

  • Parts, Helmets, Tires, and Riding Gear

Customers can browse in-store or online, where Engelhart.com offers a seamless digital experience — complete with transparent pricing, promotions, and trade-in options.

Full-Service Department

Engelhart Motorsports is more than a retailer — it’s a complete powersports service center staffed by certified technicians trained across all major manufacturers.

Services include:

  • Routine maintenance and tune-ups

  • Warranty and recall work

  • Engine rebuilds and performance upgrades

  • Tire installation and balancing

  • Snowmobile track, suspension, and clutch service

The dealership’s commitment to after-sale support helps customers keep their vehicles running at peak performance long after purchase.

Parts & Accessories Superstore

The Engelhart Parts & Accessories Department stocks thousands of OEM and aftermarket items. Whether you need a new helmet, winch, cargo rack, or snow gear, their team helps match each customer to the right fit.

Online ordering is simple and fast, supported by knowledgeable staff who know the products firsthand.

Flexible Financing & Trade-Ins

Engelhart Motorsports provides competitive financing solutions through major lenders and factory programs, offering 0% APR promotions or rebates during seasonal sales events.

The dealership also accepts trade-ins, making upgrades easy and affordable for repeat customers.

Community, Events & Promotions

Engelhart plays an active role in the local riding community, hosting demo days, group rides, and seasonal sales. Shoppers can find holiday discounts, model-year closeouts, and manufacturer rebates throughout the year — particularly during summer and snowmobile season.

Their promotional calendar keeps loyal customers returning for the best deals in the region.

Customer Reputation

Engelhart Motorsports is widely recognized for its customer service and expertise. The dealership is consistently rated among the top-reviewed powersports retailers in Wisconsin, with hundreds of positive Google and Yelp reviews citing the team’s professionalism, product knowledge, and responsiveness.

It’s this customer-first approach that has sustained the business for more than half a century.

The Engelhart Difference

With 50 years of experience, a vast inventory, and a team passionate about powersports, Engelhart Motorsports has built a dealership that’s as dependable as the machines it sells.

Whether you’re buying your first ATV or customizing a high-performance snowmobile, Engelhart delivers the expertise, trust, and support that Wisconsin riders count on.

Visit Engelhart Motorsports

📍 1589 Greenway Cross, Madison, WI 53713
📞 (608) 274-2366
🌐 www.engelhart.com

Engelhart Motorsports — Ride the Midwest’s best.

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